AAN News
New Web Tool Will Scan For Copyright Violationsnew
Silicon Valley start-up Attributor Corp. has begun testing a system capable of scanning the entire Web for copyrighted audio, video, images and text, reports the Wall Street Journal. The idea is to make it easier for owners of copyrighted content to monitor cases of infringement and request that violators remove content or pony up for rights. "We believe that we can provide an infrastructure that will align the interests of content owners, content hosts and search engines around legitimate syndication and monetization," says Jim Brock, Attributor's chief executive.
Wall Street Journal |
12-20-2006 4:09 pm |
Industry News
Tags: Electronic Publishing, Management
Survey: 56% Recall Ads in Online Video Contentnew
More than two-thirds of Internet users who were surveyed view online video content, and a majority of them remember online video ads, finds a new study by Burst Media. One in four of the users also said they prefer video to "inert online ads," according to a representative of the company. Burst Media is an Internet advertising network.
Editor & Publisher |
12-20-2006 3:47 pm |
Industry News
NY Times Deep in 'Noodling' Phase of Planned Freebienew
Management at the Gray Lady is considering launching a free, youth-oriented tabloid, Times Executive Editor Bill Keller confirms in a New York Observer report. While Keller says it is "way too early to talk about it," the Times drawing boards are reportedly busy with ideas for the prototype. The tabloid, which will need at least another six months to see the light of day, would be heavy on listings and would compete with The Village Voice and New York Press, among others, a Times source tells the Observer.
New York Observer |
12-20-2006 3:35 pm |
Industry News
Tags: Management
Report: Online Help Wanted Ads Outpace All Other Medianew
Mark another milestone in the shift from print to processor: Advertisers will spend $5.9 billion in online help wanted ads this year, compared with $5.4 billion in newspaper ads, says a new report from Borrell Associates. The research firm expects the online recruitment ad surge to continue, reaching $10 billion by 2011, reports Editor & Publisher. The biggest hits will be taken by the major dailies, which are expected to lose 20% of their annual recruitment revenue in the next five years. Small newspapers, however, are expected to fare better due to lower prices and more targeted readerships, the report says.
Editor & Publisher |
12-20-2006 2:01 pm |
Industry News
Bay Guardian Pricing Lawsuit Set for Julynew
A Superior Court Judge has declined to delay the trial in the San Francisco Bay Guardian's predatory pricing suit against its two main competitors, Village Voice Media papers SF Weekly and East Bay Express. The Guardian charges the two weeklies with selling ads below cost in an effort to put it out of business.
San Francisco Bay Guardian |
12-20-2006 1:53 pm |
Industry News
Kansas Paper With Tiny Circ to Produce Weekly 'Youth Tabloid'new
The decline in newspaper readership among the 18-to-24 demographic has led to a youth-oriented spin-off pub even at the 12,514-circulation Hays Daily News, reports Editor & Publisher. "I never got the impression this younger generation is even picking [the daily] up," says Patrick Lowry, editor and publisher of the News. In response, Lowry is launching the weekly Stir, a newspaper and Web site that will target the local university population. "The Hays Daily News is not immune to the national trends," says Lowry.
Editor & Publisher |
12-20-2006 1:23 pm |
Industry News
Philadelphia Weekly Sponsors Free Music Doc Screening
Philadelphia Weekly |
12-20-2006 5:11 pm |
Press Releases
Tags: Marketing, Retail Advertising
Major Marketers Take Risks With Online Campaignsnew
An elaborate Procter and Gamble marketing campaign that included ads in dozens of alt-weeklies is a sign of the rapidly changing advertising philosophies at blue-chip companies, reports the New York Times. The slick and subtly tongue-in-cheek $1 million campaign, "Men With Cramps," quietly rolled out in September and ultimately generated enough buzz to rate a mention on "The Tonight Show With Jay Leno.” The Times notes that other corporate heavies experimenting with non-traditional marketing include American Express, Cadbury Schweppes, Coca-Cola, Ford Motor, and General Electric. The P&G campaign was crafted to highlight the company's ThermaCare line of heat pads, which helps menstrual pain.
The New York Times |
12-19-2006 5:15 pm |
Industry News
Three Alt-Weekly Arts Writers Selected for NEA Fellowshipnew
Freelancers Sherry Deatrick of Louisville Eccentric Observer and Jennifer Smith of Isthmus, and Byron Woods, theater and dance critic for the Independent Weekly (Durham, N.C.), have each received fellowships to attend the third National Endowment for the Arts (NEA) Journalism Institute in Theater and Musical Theater at the USC Annenberg School for Communication in Los Angeles. "All the American arts depend on media coverage and intelligent criticism," says NEA chairman Dana Gioia. "The NEA Arts Journalism Institutes provide professional development to improve both the quantity and quality of this country's arts journalism." The Institute, a $1 million NEA initiative, will be conducted next year from Jan. 30 - Feb. 9.
National Endowment for the Arts via Ascribe Newswire |
12-19-2006 4:12 pm |
Honors & Achievements
Metro Pulse Publisher, Wife Free on Bondnew
Brian Conley, and his wife, Patricia Conley, spent an evening in a Knox County jail after being arrested Saturday night on charges relating to public intoxication, reports the local daily. After leaving a Christmas party, the Conley's vehicle was stopped by Knoxville Police. When the police arrested Mr. Conley for public drunkenness, his wife "became combative and interfered with the arrest," according to court records. She was subsequently arrested for disorderly conduct. "The Conleys do dispute the events as they are stated in the incident report," says their attorney, who adds that Brian Conley "did the responsible thing by having his wife drive after the party."
Knoxville News Sentinel |
12-19-2006 3:06 pm |
Industry News
Tags: Metro Pulse, Brian Conley
Alt-Weekly to Present at Florida Venture Cap Conferencenew
Tampa's Creative Loafing is among 24 Florida companies selected by the Florida Venture Forum to present at its 2007 Venture Capital Conference, according to a press release issued by the Forum. The conference, which will be held in February, allows state businesses ripe for equity financing to interact with venture capitalists, investment bankers, and other financial intermediaries. More than 1,200 people attended the 2006 Conference, representing 185 venture capital firms from across the US.
Florida Venture Forum Inc. (via PR Newswire) |
12-19-2006 2:25 pm |
Industry News
Hyper-Stylized Specialty Liquors Driving Alcohol Salesnew
The proliferation of dramatically packaged, high-end liquors have fueled alcohol industry profits, with revenue from liquor sales jumping 21 percent since 2002, the New York Times reports. Superpremium liquor sales alone, meanwhile, have increased more than 60 percent in the last two years. The article notes the role of celebrity associations in driving the high-end drinks boom, as well as the many new flavors hitting the market. "In the last two years, spirits companies have introduced more than 210 varieties of flavored vodkas, rums and tequilas," notes the Times, "and dozens more 'superpremium' varieties priced at an average of $25 a bottle and higher."
New York Times (reg. req.) |
12-19-2006 12:59 pm |
Industry News
Tags: Design & Production
Nashville Mayoral Candidate Borrows Education Idea from 'Scene'new
Mayoral hopeful Buck Dozier wants to create a $1 billion endowment to generate $75 million in interest that would be funneled directly to the city's schools, an idea first floated in an old Nashville Scene column written by the paper's former editor and co-owner, Bruce Dobie. "If this city can raise enough money to build a symphony hall," asks the daily Tennessean in an editorial promoting Dobie/Dozier's idea, "why can't the same be done for public schools?"
The Tennessean |
12-19-2006 12:46 pm |
Industry News
Tags: Editorial, Nashville Scene
RSS Advertising Coming Into Its Ownnew
After years of being associated with publishers, RSS feeds are increasingly being used by traditional advertisers, says an Internet advertising executive. "Companies in virtually every industry segment are using feeds to communicate with customers or constituents via RSS," Brent Hill, VP of advertising services at FeedBurner, tells Adotas. Among the advantages of feed advertising, says Hill, is the uncluttered nature of the environment. "An ad appearing with an item in a feed is often the only advertisement on the entire screen. That's not true of many online environments these days."
Adotas |
12-18-2006 3:23 pm |
Industry News
Detroit Loudly Touting Green Cred to Consumersnew
Automakers, oil firms and even rental-car companies are increasingly conscious of their environmental image, reports MediaBuyerPlanner. The Web site points to recent high-profile "green" promotions by Chevrolet, Ford, and Honda. The latter has unveiled a campaign entitled "Environmentology," which touts Honda as the "most fuel-efficient auto company in America" and the one most "committed to developing environmentally responsible technology."
MediaBuyerPlanner |
12-18-2006 3:10 pm |
Industry News
