Survey: 56% Recall Ads in Online Video Content

december 20, 2006  03:47 pm
More than two-thirds of Internet users who were surveyed view online video content, and a majority of them remember online video ads, finds a new study by Burst Media. One in four of the users also said they prefer video to "inert online ads," according to a representative of the company. Burst Media is an Internet advertising network.