AAN News
Gannett's CiN Weekly Debutsnew
The launch of the Cincinnati Enquirer's free
weekly is the news hook around which the Wall Street
Journal wraps its look at the daily newspaper
industry's efforts "to hook the MTV
generation on newspapers."
WSJ reports that in a recent conference call, the
Tribune Co.'s CFO said that its RedEye has
attracted about 250 new advertising clients that
haven't previously advertised in the Chicago
Tribune.
Wall Street Journal |
10-30-2003 12:37 pm |
Industry News
Gannett to Launch New Louisville Weekly Dec. 3new
Although Velocity is aimed at young
adults, it is "not being positioned as a direct
competitor" to the 13-year-old AAN-member
Louisville Eccentric Observer, claims
Ed Manassah, publisher of the local
Gannett daily responsible for the new paper.
Nevertheless, Manassah sends a shot across
LEO's bow when he claims the young-adult
"marketplace" is "not being serviced." The new
publication's name "is a play off the word
`city,' but then there's also the connection to a faster
pace and speed," the paper's new editor explains
helpfully.
The Courier-Journal |
10-20-2003 12:19 pm |
Industry News
Gannett Hiring Staff For New Weekliesnew
The media conglomerate's corporate Web site
is advertising jobs for "soon-to-be launched
weekly" newspapers in Indianapolis, where its INtake
is set to appear on Dec. 11; Cincinnati; Louisville,
Ky.; and Palm Springs, Calif., according to E&P's
Lucia Moses. Cincinnati CityBeat Editor and Co-
Publisher John Fox tells E&P that he's not
overly concerned with the new competition. "We've
been around for nine years," he said. "We have
numbers, we have relationships. I think we're
going to be fine."
Editor & Publisher |
10-14-2003 12:52 pm |
Industry News
Free Dailies Face Numerous Hurdles, Says NY Timesnew
Seeking to "hook young people on the
newspaper habit, with the hope that they
might
eventually graduate to more substantive,
established
fare," the Tribune Company's amNew York
debuted in Manhattan on Friday. Free dailies like
amNew York face a number of daunting
challenges, says Jacques Steinberg, like
distribution issues, lack of
profitability and cannibalization of existing
dailies in
the same market. "But perhaps the biggest
uncertainty surrounding such publications is how
much attention busy young people will
pay
to newspapers whose short articles ... are in many
instances supplied by news agencies like The
Associated Press," notes Steinberg.
The New York Times |
10-13-2003 12:15 pm |
Industry News
The Stranger's Genius Awards Honor Local Artistsnew
A packed house toasted the Seattle arts
community last week as four local artists and two
arts organizations were named the first recipients of
the $5,000 prize, reports the Seattle Post-
Intelligencer. All the hugging and kissing between
critics and award winners brought a disclaimer of
sorts from Stranger Editor Dan Savage.
"None of our critics has slept with any of the award
winners. Not yet. Maybe it's time they paid up."
Seattle Post-Intelligencer |
10-12-2003 12:16 pm |
Industry News
Tags: Marketing, The Stranger
New Gannett Weekly to Debut in Cincinnati
In a message originally sent to an AAN
listserv, Cincinnati CityBeat Editor and Co-Publisher
John
Fox tells
AAN
News that a kickoff party for the Cincinnati Enquirer's
"faux alt weekly" was held last week. The new paper,
which hits the streets Oct. 29, has been
christened Cin. Fox speculates about the
meaning of "Cin" and says a 64-page, four-color
prototype, "Looks a lot like Thrive in Boise,
where the
Enquirer's new publisher came from -- similar layout
and flow, with 10 pages of daily classifieds in the
back. Not a single story jumps."
(FULL STORY)
John Fox |
10-07-2003 1:06 pm |
Industry News
Newspaper Marketing Report Tells Dailies to Focus on Nichesnew
"Commuter papers have been shown to be
read by huge numbers of professionals and attract
lucrative advertising, while paid dailies face
limited growth prospects and have all but
lost the ability to charge a premium for home
delivery," says a new report from the International
Newspaper Marketing Association, according to
Editor & Publisher (paraphrasing from the report).
E&P also talks to a consultant who says
he's "been told of (free commuter dailies) being
planned in three cities."
Editor & Publisher |
10-02-2003 1:10 pm |
Industry News
Medill Workshop Generates Heat, Inspires and Challenges
AAN Staff |
09-25-2003 5:32 pm |
Association News
RedEye Hasn't Hurt Reader's Existing Advertisingnew
So says Chicago Reader Publisher and COO
Jane
Levine (pictured), who admits that Tribune
Publishing's new youth-oriented daily tabloid has
made it more
difficult to reach Tribune clients who don't
advertise
in the Reader. "It's just easier for them and
way
cheaper" to add RedEye to their Tribune
media
spend, Levine tells Media Daily News. "These
papers
are going after, and I don't think very successfully,
an age," Levine says. "They want 18 to 34, period,
young for young's sake. What the reader of our
paper
is and always has been is more of
psychographic
and a lifestyle."
MediaPost's Media Daily News |
09-17-2003 4:14 pm |
Industry News
Tribune Plans Another Free Daily, This Time in NYCnew
The new tabloid, amNewYork, will target
young urban commuters and will be launched early
in the fourth quarter, according to Newsday.
Distribution will begin in Manhattan
and then spread to the other boroughs,
with papers given away at
subway stations and bus stops as well as health
clubs, bars, restaurants and bookstores.
Tribune Publishing, which owns the youth-oriented
daily Red Eye in Chicago, will partner in New York
with
newspaper executive Russel Pergament,
who developed the original idea for amNewYork.
Newsday |
09-16-2003 4:47 pm |
Industry News
Newspaper War Heats Up in Lafayettenew
Steve May, who sold the Times of Acadiana
to Thomson in 1996, tells Gambit Weekly it was
subsequent acquirer Gannett that brought
him out of retirement. May says he started his new
paper, The Independent, because Gannett
is "on the verge of owning Louisiana. They
are two markets away from total ownership
concentration." Ted Power, who serves as
publisher of both the Times of Acadiana
and
Gannett's local daily, The Advertiser, admits the
weekly has declined in quality since Gannett's
acquisition. "The Times has been neglected," he says,
promising to revamp the paper, moving it further
away from its alternative-weekly roots
Gambit Weekly |
09-11-2003 12:34 pm |
Industry News
Writers Head to Medill for Workshop
AAN Staff |
09-09-2003 10:56 pm |
Association News
PEW Study: Boomers Prefer Printnew
Preliminary data from a report Pew is to release
this fall shows pattern in which the older tech elite,
ages 42 to 62, are fond of technologies yet fall
back on more traditional ways and means of
doing things.
Associated Press via Yahoo! News |
09-05-2003 2:45 pm |
Industry News
Tags: Marketing
Dailies Experiment to Reverse Readership Trendsnew
In a desperate bid to attract young readers
"who have been deserting daily newspapers in droves
and driving news executives to distraction,"
mainstream media companies "are churning out ...
easy-to-
read publications that are light on serious
journalism, heavy on the partying scene, and,
for the most part, free," reports Mark Jurkowitz. "I
think it's a silly strategy because it's all
about what they're putting out in daily papers that's
driving [young] readers away,'' Nashville Scene's
Albie Del Favero tells Jurkowitz. ''Daily
newspapers in general write in a style that is not at
all appealing to young readers.''
Boston Globe |
08-21-2003 11:01 am |
Industry News
Marketing Survey Results Released
AAN Staff |
08-20-2003 10:28 am |
Association News
Tags: Marketing
