AAN News
It's Time to Think About New Business Models for Journalismnew
Wall Street Journal |
02-15-2007 9:30 pm |
Industry News
Tags: Management
For Marketers, Embracing Gen X & Gen Y is Key to New Media Successnew
Mediaweek |
02-15-2007 9:26 pm |
Industry News
Polymer Vision Unveils E-Paper for Mobile Phonesnew
Editor & Publisher |
02-15-2007 3:20 pm |
Industry News
New Study: Spending on Newsroom Pays Offnew
Editor & Publisher |
02-15-2007 3:09 pm |
Industry News
Mental Health America Accepting Submissions for 2007 Media Awardsnew
Mental Health America Press Release |
02-15-2007 12:27 pm |
Press Releases
Tags: Editorial, Management
Newspaper Web Sites Dominate Local Streaming Video Advertisingnew
According to a new study by Borell Associates, newspaper Web sites netted $81 million in locally spent streaming-video advertising while local TV Web sites took in $32 million in 2006, E&P reports. Borell also notes that several categories, including real estate and automotive, accounted for the bulk of streaming video ads.
Editor & Publisher |
02-14-2007 12:58 pm |
Industry News
Seattle Weekly's Founding Editor to Launch Regional News Sitenew
David Brewster, who sold his interest in the Seattle alt-weekly in 1997, has recruited two other former Weekly staffers to work on Crosscut, which will cover Washington, Oregon, Idaho, Montana and parts of British Columbia, according to the Seattle Times. Former Managing Editor Chuck Taylor will be Crosscut's editor, while former Editor-in-Chief Knute "Skip" Berger will write for the site, set to launch March 12. Brewster says he started working on Crosscut about 18 months ago, to counteract "the growing fatalism of Seattle journalism."
The Seattle Times |
02-14-2007 12:36 pm |
Industry News
Cellphone Ads May Take Off Soonnew
New York Times |
02-14-2007 12:18 am |
Industry News
Advertisers Starting to Use Virtual Mapping Toolsnew
Business 2.0 Magazine |
02-14-2007 12:05 am |
Industry News
'New Generation of Hidden Influencers' Builds Buzz Onlinenew
In an examination of the growing influence of social bookmarking sites (like Digg.com, Del.icio.us, Newsvine.com and others), the Wall Street Journal ferrets out and profiles the "handful of users" who are key influencers, from a 12-year-old Canadian to the proprietor of an antique rug store in Italy. "The opinions of these key users have implications for advertisers shelling out money for Internet ads, trend watchers trying to understand what's cool among young people, and companies whose products or services get plucked for notice," the Journal says. "It's even sparking a new form of payola, as marketers try to buy votes."
Wall Street Journal |
02-13-2007 5:18 pm |
Industry News
New Line Cinema and DoubleClick Create Live Internet Adsnew
The ads for the upcoming film "The Number 23" featured confessions -- from obsessions with Justin Timberlake to fears of dying -- taped live at a bar in Washington, D.C. and broadcast online, the Times reports. "Big marketers are excited about video because it's a very familiar format," says John Paulson, president of G2 Interactive. "It doesn't feel as foreign to them as in the old days of a banner ad or Web site content."
New York Times |
02-13-2007 4:12 pm |
Industry News
Senior Editor Leaves City Pagesnew
Britt Robson, who will leave March 1, tells the Star-Tribune his chief reasons for quitting were editor Steve Perry's recent resignation and the hiring of an editor from out of town to succeed him. "There was absolutely no pressure on me to leave," Robson says. "I just didn't want to be an unhappy, divisive force on the staff, which I would have been if I had stayed." He had spent over 10 years at the paper and was among Steve Perry's closest confidants, according to the Star-Tribune.
Star-Tribune |
02-13-2007 3:54 pm |
Industry News
Yahoo Launches Mobile Display Adsnew
After testing mobile banner ads in the U.S. last November with Pepsi, Yahoo this week launched display advertising for cell phones in 18 countries, including the U.S., Online Media Daily reports. The ads will allow users to click-to-call marketers directly or link to mobile sites for more information on offers. The mobile ad market was $1.4 billion this year, and is expected to grow to $2.9 billion by 2011, according to JupiterResearch.
Online Media Daily |
02-13-2007 12:23 pm |
Industry News
Tags: Electronic Publishing, Management
Phoenix Newspapers Collect 16 First Place Awards at NEPA
Phoenix Media/Communications Group Press Release |
02-13-2007 9:10 am |
Press Releases
Pre1 Software and Topaz Design Merger Leads to New Product Launch
Sponsored post by Associate Member Pre1 Software
Pre1 Software & Topaz Design Press Release |
02-13-2007 7:48 am |
Press Releases
