Newspaper Web Sites Dominate Local Streaming Video Advertising

february 14, 2007  12:58 pm
According to a new study by Borell Associates, newspaper Web sites netted $81 million in locally spent streaming-video advertising while local TV Web sites took in $32 million in 2006, E&P reports. Borell also notes that several categories, including real estate and automotive, accounted for the bulk of streaming video ads.