AAN News
Audience Measurement Increasingly Important to Ad Buyersnew
As online advertising continues to rise in popularity, traditional media are feeling pressure from marketers to change the way they measure their audiences, the New York Times reports. The fast-growing outdoor advertising industry, which has had particular trouble quantifying its effectiveness, is the target of two separative initiatives to develop new measurement systems, according to the Times.
The New York Times |
02-26-2007 1:11 pm |
Industry News
Conference Board Help-Wanted Index Dips in Januarynew
Editor & Publisher |
02-26-2007 5:51 pm |
Industry News
Tags: Classified Advertising
Isthmus' TheDailyPage.com Forum Wins National Press Award
Isthmus Publishing Co. Press Release |
02-26-2007 2:26 pm |
Press Releases
Philadelphia City Paper Announces Partnership with JobCircle.com
Philadelphia City Paper Press Release |
02-26-2007 12:21 pm |
Press Releases
Daily Papers Trimming National Ad Premiumsnew
Although the premiums remain on rate cards, major-market dailies are under increasing pressure from media buyers to reduce them, Media Life reports. Declining circulation and more local competition, especially online, have left the dailies vulnerable. "Advertisers are losing value in newspapers every day, but newspapers act like it is still 1970," complains one media buyer.
Media Life Magazine |
02-23-2007 4:22 pm |
Industry News
Tags: Retail Advertising
The Hearst Corp. to Launch San Antonio Faux-Alt
San Antonio Express-News says 210 SA, "a new weekly publication aimed at the 18-35-year-old reader ... is not unlike other free young-adult newspapers, such as Red Eye in Chicago and Quick in Dallas," according to an internal memo obtained by AAN News. 210SA, which will compete with AAN member the San Antonio Current, marks the first foray into faux-alts for The Hearst Corp.
(FULL STORY)
AAN News |
02-23-2007 12:34 pm |
Industry News
Early Village Voicers Reminisce at New York Forumnew
The focus of Saturday's panel was the Voice's impact on the theater, as drama critic Jerry Talmer, co-founder Edwin Fancher and cartoonist Jules Feiffer "trigger[ed] each other's memories about the early days of America's first alt-weekly," according to the Villager, a Greenwich Village community newspaper. The discussion ranged from the paper's creation of the Obie Awards -- Off-Broadway's highest honor -- to the merits of today's Voice to the role of World War II in the paper's origins. "There was the feeling in all of us that we have survived this ordeal, and they can't do anything to us," said Fancher, who, like co-founders Norman Mailer and Dan Wolf, served in the war. "We can have an open newspaper, and no one will shoot us."
The Villager |
02-23-2007 11:48 am |
Industry News
Tags: Editorial, The Village Voice
Free Online Training Courses from the BBCnew
Poynter Online |
02-23-2007 11:50 am |
Industry News
PDF Versions of Papers Aren't Catching Onnew
Poynter Online |
02-23-2007 11:43 am |
Industry News
Laura Fries Joins AAN Staff as Web Director and Editor
Creative Loafing Inc.'s former web editor will be responsible for overseeing the development of AAN's websites -- AAN.org and AltWeeklies.com. She will also share editing duties on both sites with Jon Whiten, the organization's senior editor. Fries got her start in journalism at the San Antonio Current, writing news and editing the food section. She also was the food editor of Tampa's Weekly Planet (now called Creative Loafing) for a short time before she was tapped for the web position in Atlanta.
(FULL STORY)
AAN Staff |
02-22-2007 4:37 pm |
Association News
Atlanta Daily to Further Differentiate Web and Print Productsnew
Facing a continually declining readership, Cox Newspapers' Atlanta Journal-Constitution announced last week an overhaul "that's expected to funnel breaking news and youth-oriented content to the Internet, while reserving the print version for investigative news and long-form feature stories for older, more educated readers," Creative Loafing reports.
Creative Loafing (Atlanta) |
02-22-2007 1:57 pm |
Industry News
Nashville Scene Investigation Leads to Businessman's Suspensionnew
Prominent Hispanic businessman Robert Chavez has been suspended as president of the Tennessee Hispanic Chamber of Commerce for 90 days as a result of the alt-weekly's cover story detailing his "nefarious business activities and poor chamber leadership," according to NashvillePost.com, a website covering Nashville business and politics. One of the chamber's board members, Miguel Torres, tells the Scene: "You did a good thing for the Hispanic community ... without your article, we would never have known the true Chavez."
NashvillePost.com |
02-22-2007 1:03 pm |
Industry News
Tags: Editorial, Nashville Scene
New LATimes.com Editor Says Good Tech Person is Essentialnew
For small newspapers operating a website with limited resources, Meredith Artley advocates hiring "somebody who knows the technology extremely well." In an audio interview with OJR, the former digital development director for the International Herald Tribune paraphrases an IHT co-worker to explain why that's important: "At it's core, a website is a technical thing," she says. "And you can't solve any ... problems with being able to get the journalism out and the reader comments and feedback in without going to the core and working on the technology aspect. "
Online Journalism Review |
02-22-2007 11:43 am |
Industry News
Tags: Electronic Publishing
Monday Magazine Gets New Publishernew
In an intra-company switcheroo, Jim Parker takes over this week as publisher of a collection of publications in Victoria, British Columbia, including Monday Magazine. Meanwhile, the alt-weekly's former publisher, Bill Macadam, will fill Parker's old position at the News Leader & Pictorial, based 40 minutes north of Victoria in the Cowichan Valley. Both papers are owned by Black Press Group, Ltd.
News Leader & Pictorial |
02-21-2007 5:21 pm |
Industry News
Arkansas Daily Planning Faux-Altnew
The Arkansas Democrat-Gazette's free weekly will target young readers by focusing on entertainment and short news items, according to the Arkansas Times. Internal memos provided to the Times reportedly reference the alt-weekly repeatedly, and reveal that "Focus" and "Mo" (as in, "More") are possible names for the new publication. Times Publisher Alan Leveritt accuses the D-G of starting the faux-alt "to eliminate a strong dissenting voice ... and to further monopolize the newspaper advertising market." But Leveritt is prepared to fight. "Over the last 30 some odd years any number of competitors have tried to swallow the Arkansas Times," Leveritt says. "We're about as digestible as hickory nuts."
Arkansas Times |
02-21-2007 5:15 pm |
Industry News
