Arkansas Daily Planning Faux-Alt

february 21, 2007  05:15 pm
The Arkansas Democrat-Gazette's free weekly will target young readers by focusing on entertainment and short news items, according to the Arkansas Times. Internal memos provided to the Times reportedly reference the alt-weekly repeatedly, and reveal that "Focus" and "Mo" (as in, "More") are possible names for the new publication. Times Publisher Alan Leveritt accuses the D-G of starting the faux-alt "to eliminate a strong dissenting voice ... and to further monopolize the newspaper advertising market." But Leveritt is prepared to fight. "Over the last 30 some odd years any number of competitors have tried to swallow the Arkansas Times," Leveritt says. "We're about as digestible as hickory nuts."