AAN News

Salt Lake City Weekly Owner Responds to Spurious Ad Claimsnew

Last week, the entertainment magazine In Utah This Week ran an ad claiming that it has eroded the alt-weekly's readership by 20 percent in five months. But Weekly owner John Saltas sarcastically points out the ad -- which appeared in the Salt Lake Tribune, In Utah's sister publication -- grossly overestimates the magazine's readership by referencing the wrong numbers. "CUME numbers mostly impress young reps and rookie managers and are a crock when used to purposely mislead as the In Utah folks did in [the] ad," Saltas says.
Salt Lake City Weekly  |  04-02-2007  2:23 pm  |  Industry News

Online Ad Firm Signs Six Alt-Weekly Clientsnew

Mediaspan, which calls itself "the leading provider of digital content management and national advertising solutions for over 4,000 local media properties," yesterday announced the addition of several new clients, including AAN members Philadelphia City Paper, Austin Chronicle, San Antonio Current, Salt Lake City Weekly, Arkansas Times and Jackson Free Press. "Our drive to deliver new, national revenue for our affiliate partners goes hand-in-hand with our goal of meeting the demands of national advertisers who want to reach a specific local audience, in markets large and small, across multiple types of media," says a Mediaspan executive. "Whether advertisers seek online display ads on newspaper websites, pre-roll video on TV websites or online radio audio streams, we can deliver."
Mediaspan Press Release  |  01-31-2007  3:19 pm  |  Industry News

John Saltas' Replacement Says It 'Ain't as Easy as It Looks'

John Saltas first announced his "Replace John" contest back in July -- Saltas, the owner of Salt Lake City Weekly, invited readers to try their hand at his regular column. The winning piece by John Rasmuson is published in the Sept. 14 issue. His column begins: "Like skating backwards, taping sheetrock and composing limericks, replacing John Saltas ain’t as easy as it looks." Rasmuson's topic is, appropriately, advice on writing a column. Saltas isn't giving up his job just yet, but Rasmuson did win a $400 prize.
09-14-2006  3:09 pm  |  Industry News

Is Salt Lake City Weekly's John Saltas Replaceable?

"Over the years I paid plenty of people plenty of money to do nothing around here, and I don't want to become one of them," says Salt Lake City Weekly's owner, John Saltas, in his July 27 column. Saltas is explaining why he hasn't quit writing for the Weekly even though he's too old. "Writing for a newspaper like this one -- a newspaper with a youngish readership and embedded in a community with one of America’s youngest demographics -- should be, in my opinion, a task left to those who share the basic reference points with that readership," Saltas says. His solution: to hold a "Replace John Contest," in which readers are invited to write Saltas' column for him. Saltas isn't claiming that he will step down permanently, but the winner will be published at least once and will take home a cash prize.
07-26-2006  3:22 pm  |  Industry News

Circulation Software Makes Life Easier at Alt-Weeklies

A recent survey of AAN papers revealed that the applications alt-weeklies are using to track circulation are as diverse as the newspapers themselves. A few papers rely on their in-house wiz for a custom-made program, but for the rest of the industry, a commercial package is the only sophisticated option. Alt-weekly circulation insiders describe their woes, successes, and dreams of better uses for the numbers. (FULL STORY)
Isaiah Thompson  |  03-06-2006  10:53 am  |  Association News

Is Glen Warchol the (Old) Face of Alt-Weeklies?

John Saltas pokes fun at Warchol, a former Dallas Observer journalist, in his Jan. 19 Salt Lake City Weekly column, claiming that a recent photo of Warchol reveals the true age of the alt-weekly business. Writes Saltas, "I can't speak for my peers .. but if the face of AAN is the face of Glen -- who by the looks of things can no longer "Do the Hustle" -- we're toast. If Glen's old, I'm old, and all my friends are old. Alternative papers are old. At least, thank God, I have my hair."
01-18-2006  1:12 pm  |  Industry News

Avenews Heralds a Solution to Disappearing Classified Revenues

New software provides flexible online and print options for classified customers. (FULL STORY)
12-15-2005  5:57 pm  |  Press Releases

Salt Lake City Weekly Hires Managing Editor

Jerre Wroble, Salt Lake City Weekly’s copy editor of two years, has been promoted to managing editor. (FULL STORY)
05-03-2005  2:11 pm  |  Press Releases

Salt Lake City Weekly Hires Classified Director

Marc Brancaccio joins City Weekly to fill the new position of Classified Director. (FULL STORY)
05-03-2005  2:08 pm  |  Press Releases

Utah Library Reconsiders Choice to Drop Alt-Weeklynew

In response to complaints, Provo's city library stopped carrying Salt Lake City Weekly. Now, in response to complaints about the paper's disappearance, the library is reconsidering its previous decision, reports the Associated Press (via Editor & Publisher). SLC Weekly Editor Ben Fulton tells the AP: "We would hope they would still carry our paper for the reading public that is interested in what we have to offer." But, he concedes, "In a county where Rodin sculptures can cause offense, one person's ceiling is another person's floor."
Editor & Publisher  |  03-03-2005  5:35 pm  |  Industry News

The Listings Calendar: Alts' Mainstay Faces Stiff Competition

Hartford Advocate Editor Alistair Highet calls the listings calendar his paper's "universal point of interest." The calendar is -- and long has been -- indispensable for most alt-weeklies, attracting readers who don't necessarily agree with a paper's perceived political stance. But the marketplace is increasingly crowded with online and print publications listing concerts and theater times. Freelance reporter Charlie Deitch speaks with AAN members to find out what they're doing to fend off competitors' attempts to infringe on the alts' longtime stronghold. (FULL STORY)
Charlie Deitch  |  01-05-2005  12:29 pm  |  Industry News

Weekly Resolves Not to Use Word That Offended—Except in Quotesnew

Alt-weeklies may have to stop branding themselves as the papers unafraid to print the word "fuck." Editor Ben Fulton says Salt Lake City Weekly was briefly kicked out of Wal-Mart "because we used the f-bomb in our paper," Glen Warchol reports in The Salt Lake Tribune. City Weekly lost a week's distribution at the chain after a self-identified Christian stumbled upon the word in its pages and complained to the store's regional managers. Wal-Mart let the paper return based on promises of increased vigilance about the use of profanity.
The Salt Lake Tribune  |  03-15-2004  11:50 am  |  Industry News

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