The 'MinnPost' Model: Is It Sustainable?

City Pages (Twin Cities) | March 4, 2009
Beneath the optimism surrounding MinnPost's launch lingered an obvious question: Could this business model be sustainable? How to translate web traffic into enough cash flow to ensure financial independence? Sixteen months later, and deep into a nationwide recession, the question is even more apt.

City Pages (Twin Cities)

City Pages, founded in 1979 as a music paper, is now the largest, most-read news and arts weekly in the Twin Cities. In a highly literate market, City Pages has gained a reputation for standing apart from the pack through...
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