Testimony Continues in Bay Guardian/VVM Trial
By AAN Staff
february 1, 2008 11:09 am
Former
Guardian ad director Jody Colley continued her testimony in that paper's predatory pricing trial against
SF Weekly and Village Voice Media yesterday, as did Jennifer Lopez, a former ad sales rep of both papers. Colley's testimony centered on
just how many accounts the Guardian may have lost due to alleged ad-price undercutting by the
Weekly, and also
on the challenges she faces in trying to increase the "unacceptably low prices" that she inherited from Village Voice Media when she took over as publisher of the
East Bay Express, which was sold by VVM to by a group of investors in May 2007 and is also named in the suit. The trial resumes this morning.