AAN News

L.A. Alternative Ceases Print Publicationnew

AAN member L.A. Alternative has printed its final issue, reports online journal LAObserved. In a letter to staffers, owner Martin Albornoz says that the weekly's "problem has never been attracting loyal readers, but the cutthroat competition with our corporate rivals has made it harder to get and keep new advertisers." The newspaper was previously known as the L.A. Alternative Press; the name was shortened in Nov. 2005 when the paper shifted from a biweekly to a weekly schedule. Albornoz says that the news organization will experiment throughout October with online publishing. "The fact that we lasted this long is still a feat," he says. "In fact, it's a real testament to the authentic voice we've created together."
LAObserved  |  09-27-2006  2:16 pm  |  Industry News

iMedia Starts National Ad Networknew

Editor & Publisher  |  09-26-2006  11:43 am  |  Industry News

Radio Ads Retain Listenersnew

Adweek  |  09-24-2006  6:55 pm  |  Industry News

Promo Events Becoming More Popular With Advertisersnew

New York Times (reg. req.)  |  09-24-2006  6:50 pm  |  Industry News

The Latest Discoveries About Male Shoppersnew

Advertising Age  |  09-20-2006  9:00 am  |  Industry News

Advertisers Sponsor Free Movies for the College Crowdnew

Media Life Magazine  |  09-20-2006  8:52 am  |  Industry News

AAN Film-Industry Event Gets Rave Reviews

Sixty AAN members and 83 film-industry clients attended the Sept. 14 "AANtourage" reception on the roof of the Bel Age hotel in Los Angeles. The event was so successful that publishers and ad buyers continued the party afterward in the hotel bar. In a post-event survey, 100 percent of respondents thus far said that AANtourage was a success. (FULL STORY)
AAN Staff  |  09-19-2006  9:46 am  |  Association News

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