AAN News

Online Movie Marketing Spend Creeps Upwardnew

eMarketer (reg. req.)  |  03-14-2007  4:26 pm  |  Industry News

RedEye Introduces a Weekend Editionnew

Tribune Press Release via Poynter Online  |  03-14-2007  12:11 pm  |  Press Releases

AAN to Name Annual Award After Molly Ivins

The Association of Alternative Newsweeklies will honor Ivins' contribution to journalism by bestowing an annual First Amendment award to a North American journalist whose work best embodies the spirit of Ivins' legacy. "She got her basic training at one of our member newspapers, and when she left she continued to speak truth to power with wit and style. Her work speaks for itself, and speaks volumes about how much difference one courageous journalist can make," says Kenneth Neill, AAN President and publisher of The Memphis Flyer. (FULL STORY)
Association of Alternative Newsweeklies Press Release  |  03-13-2007  11:20 am  |  Press Releases

OC Weekly's Founding Editor to Launch New Papernew

Will Swaim, who resigned in January over "philosophical differences" with the alt-weekly's new owners, is starting The District, a weekly paper covering Long Beach, Orange County Business Journal reports. Swaim has heavily recruited ex-OC Weekly staffers to work at The District, including the Weekly's former art director, sales director and sales manager. Former staff writers Steve Lowery, Dave Wielenga and Theo Douglas have also migrated to The District, which launches April 11, according to the Long Beach Press-Telegram. Meanwhile, LA Observed reports ex-staff writer Ellen Griley is also on board. For Swaim, the new location was a no-brainer. "Long Beach is the largest North American city without an independent newsweekly," he says.
Orange County Business Journal (Reg. req.)  |  03-13-2007  8:15 am  |  Industry News  |  Comments (1)

Web Gains, Print Losses for Alt-Weekliesnew

That's what this year's "State of the News Media" reports, chronicling the slight decline of print readers and "enormous growth" online in 2006. The Project for Excellence in Journalism (PEJ) also looks at the VVM/New Times merger, which it cited as "the biggest issue on the horizon" for the industry in last year's report. "Economically, the early indications are that the merger may not have as dramatic an effect as many in the industry expected," says PEJ.
Project for Excellence in Journalism  |  03-12-2007  2:35 pm  |  Industry News

'Sexy' Bagel Ad in Boise Weekly Causes a Stirnew

"Our bagels are like vaginas: What's not to love?," asks the notice for River City Bagels. (The ad mistakenly omitted a context-altering line noting that the restaurant is a sponsor of a local production of Vagina Monologues, according to owner Jodi Kummermehr.) Employees tell New West Boise that a few women have complained and some boys were supposedly suspended from school for talking about the ad in class, but foot traffic in the restaurant has increased significantly. "I think it's really funny," says River City manager Sri Galindo. "The only thing I'd feel bad about is if it really offended people, but they learned that word in health class!"
New West Boise  |  03-09-2007  3:07 pm  |  Industry News

2006 Online Ad Revenue: $16.8 Billionnew

AP via Editor & Publisher  |  03-09-2007  12:54 pm  |  Industry News

Surgeon General Urges Alcohol Ad Cutbacksnew

In a report (PDF file) released this week, the U.S. Office of the Surgeon General called on alcohol marketers to cut back on outdoor ads, end college-newspaper advertisings, and eliminate alcohol-sponsored events at colleges, Advertising Age reports. Beer Institute President Jeff Becker says brewers "wholeheartedly agree" with the recommendations, noting the industry already requires ads to be placed in media where 70 percent of the audience is 21 or older.
Advertising Age  |  03-08-2007  9:02 am  |  Industry News

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