AAN News
AAN Opens Door to Non-Print Publications, Fills Eleven Board Seats
AAN members voted on several key matters during the association's annual meeting on Saturday, July 17. Eleven seats on the Board of Directors were filled, three publications were admitted into the association, and a bylaws amendment allowing online-only publications to apply for membership was passed by an overwhelming majority.
(FULL STORY)
AAN |
07-20-2010 1:31 am |
Association News
Coast Publishing Acquires Duly Noted Wedding Magazine
Coast Publishing Limited has purchased Duly Noted Wedding Guide, and will be expanding it immediately, printing 50% more copies and making them available at more distribution points. The first issue under Coast Publishing ownership will appear November 4, 2010.
(FULL STORY)
Coast Publishing |
07-20-2010 10:59 am |
Press Releases
Virginia Faux-Alt Foldsnew
The Richmond, Va. based faux-alt Brick is closing its doors after four years of publication, according to the Richmond Times-Dispatch. One observer notes that the current issue has only one advertiser, a local horse-racing track.
Update: Style Weekly's Jason Roop first reported on Brick's imminent launching in April 2006 when he noticed a help-wanted ad for an "Alternative Weekly Coordinator" position. At the time, Roop reported that parent company Media General wasn't even sure whether its product would be news or advertising focused. One year later, Brick fired its editor as the paper attempted to expand from "a lifestyle and attitude publication" to an ill-defined broader market publication.
Update: Style Weekly's Jason Roop first reported on Brick's imminent launching in April 2006 when he noticed a help-wanted ad for an "Alternative Weekly Coordinator" position. At the time, Roop reported that parent company Media General wasn't even sure whether its product would be news or advertising focused. One year later, Brick fired its editor as the paper attempted to expand from "a lifestyle and attitude publication" to an ill-defined broader market publication.
Richmond Times-Dispatch |
07-09-2010 10:56 am |
Industry News
Tags: Financial, Management
Chronicling the Bay Guardian's Efforts to 'Chase the Money'
In a detailed account of the San Francisco Bay Guardian's efforts to collect its court judgment against SF Weekly, California Lawyer delves into the behind the scenes legal maneuvering taking place as Bay Guardian attorney Jay D. Adkisson "search[es] for the end of the rainbow."
The story points out that cases are currently pending in three separate venues -- the First District Court of Appeal, the San Francisco Superior Court, and the state of Delaware -- and that the award settlement has grown from $16 million in 2008 to an estimated $22 million today. The article also explains that the Bay Guardian hired Adkisson for his expertise in both protecting and recovering assets. Speaking on the roadblocks they've encountered so far, Adkisson says, "We've got our hook into them, and they are one big fish. The closer we bring them to the boat, the more they wiggle." (FULL STORY)
The story points out that cases are currently pending in three separate venues -- the First District Court of Appeal, the San Francisco Superior Court, and the state of Delaware -- and that the award settlement has grown from $16 million in 2008 to an estimated $22 million today. The article also explains that the Bay Guardian hired Adkisson for his expertise in both protecting and recovering assets. Speaking on the roadblocks they've encountered so far, Adkisson says, "We've got our hook into them, and they are one big fish. The closer we bring them to the boat, the more they wiggle." (FULL STORY)
California Lawyer |
07-08-2010 11:15 am |
Industry News
Tags: Financial, Management
Publisher Says Chicago Reader Will "Push" Line Between Editorial and Advertising
More details have come to light on the CL, Inc. decision to fire long-time Chicago Reader editor Alison True. Speaking to senior editor Michael Miner -- who on Friday described True's firing as a "tragic misjudgment" -- Reader publisher Alison Draper indicated that the paper's next editor will be expected to collaborate more often with the business side:
"The editor of the Reader," said Draper, "has to work closely with sales to find innovative ways to take our fair share of the dollars that are shrinking and shrinking quickly." She promised me that she wouldn't "blur" the line between editorial and advertising, but she would "push" it. The distinction was clearer to her than it was to me.Miner goes on to explain that True was fired at a Starbucks after the paper's Best of Chicago issue came out. It was, Miner says, the "fattest, most successful issue in years, a triumph True and Draper should have been sharing in." (FULL STORY)
Chicago Reader |
06-29-2010 5:53 pm |
Industry News
Early Registration Deadline for Toronto Approaches
Members and non-members have until the end of the day tomorrow, Friday, June 25 to receive the early registration discount for AAN's 33rd Annual Convention in Toronto. The discounted rate for members and associate members is $325 per person, and the discounted rate for non-members is $425 per person. Both rates will increase by $50 per person after Friday night.
In addition, when three representatives from the same member paper sign up, that paper will get a fourth registration free of charge. This offer will remain valid after the early registration deadline.
Click here to register online.
As of today, June 24, the Hilton Toronto still has a very limited number of rooms available at AAN's discounted rate of $139.00 (CAD) per night. Click here to reserve a room at AAN's group rate and contact the AAN office if you encounter any difficulty obtaining the group rate through their site.
READ MORE (FULL STORY)
In addition, when three representatives from the same member paper sign up, that paper will get a fourth registration free of charge. This offer will remain valid after the early registration deadline.
Click here to register online.
As of today, June 24, the Hilton Toronto still has a very limited number of rooms available at AAN's discounted rate of $139.00 (CAD) per night. Click here to reserve a room at AAN's group rate and contact the AAN office if you encounter any difficulty obtaining the group rate through their site.
READ MORE (FULL STORY)
AAN |
06-24-2010 7:28 pm |
Association News
Can a Redesign Boost the Bottom Line?
Ron Reason's recent redesign of Creative Loafing (Atlanta) was a bold articulation of the notion that any redesign effort should consider the question of revenue. His fresh treatment of alt-weekly mainstays such as the adult classifieds -- rebranded as "wink*" in Atlanta -- and use of creative advertising concepts like peel-away ads are just two examples of how a redesign can "give advertisers a reason to be excited about print again."
Can a similar approach work for your paper?
Reason will be in Toronto to provide a peek into the Atlanta alt-weekly's makeover and share tips on how to approach the overhaul of your print product, including the often overlooked task of incorporating your sales team into the process. Ron Reason is a visiting faculty member at The Poynter Institute and a design consultant who has assisted a variety of newspapers and magazines across the globe in rethinking the visual aspects of advertising.
"I always advise clients: why just switch fonts? Why not redesign for growth?" Reason explained on his blog. His session will leave you with plenty of ideas on how to lure in new clients with innovative marketing offerings that blend seamlessly with editorial content to create a finished product that advertisers will want to be a part of.
Can a similar approach work for your paper?
Reason will be in Toronto to provide a peek into the Atlanta alt-weekly's makeover and share tips on how to approach the overhaul of your print product, including the often overlooked task of incorporating your sales team into the process. Ron Reason is a visiting faculty member at The Poynter Institute and a design consultant who has assisted a variety of newspapers and magazines across the globe in rethinking the visual aspects of advertising.
"I always advise clients: why just switch fonts? Why not redesign for growth?" Reason explained on his blog. His session will leave you with plenty of ideas on how to lure in new clients with innovative marketing offerings that blend seamlessly with editorial content to create a finished product that advertisers will want to be a part of.
AAN |
06-23-2010 5:38 pm |
Association News
What is the 'Secret Weapon' of Alt-Weeklies?
Culture maven Patricia Martin says that in addition to being technologically savvy, the next generation of consumers is politically aware, hungry for knowledge, and are attracted towards brands that project authenticity.
All of this, Martin says, augurs well for alt-weeklies, which -- unlike mainstream media -- are uniquely positioned to capitalize on these trends.
"Some media outlets are doomed if they don't read the cultural trends," Martin says. "But independents have a secret weapon, they just need to optimize it."
The highly sought after keynote speaker and author of Renaissance Generation: The Rise of the Cultural Consumer and What it Means to Your Business, Patricia Martin will explain why she's bullish on the future of alt-media during an afternoon session at AAN's convention next month. Her award-winning consulting firm LitLamp Communications uses culture to connect brands with communities of consumers; and in Toronto she will demonstrate how alt-weeklies can use the lessons she's learned to create "emotional bonds" with their readers that will translate back to advertising dollars.
Martin's spot-on appraisal of the current cultural transition will be the final session on Friday, July 16, and is guaranteed to give convention attendees plenty to talk about as the evening's festivities commence.
All of this, Martin says, augurs well for alt-weeklies, which -- unlike mainstream media -- are uniquely positioned to capitalize on these trends.
"Some media outlets are doomed if they don't read the cultural trends," Martin says. "But independents have a secret weapon, they just need to optimize it."
The highly sought after keynote speaker and author of Renaissance Generation: The Rise of the Cultural Consumer and What it Means to Your Business, Patricia Martin will explain why she's bullish on the future of alt-media during an afternoon session at AAN's convention next month. Her award-winning consulting firm LitLamp Communications uses culture to connect brands with communities of consumers; and in Toronto she will demonstrate how alt-weeklies can use the lessons she's learned to create "emotional bonds" with their readers that will translate back to advertising dollars.
Martin's spot-on appraisal of the current cultural transition will be the final session on Friday, July 16, and is guaranteed to give convention attendees plenty to talk about as the evening's festivities commence.
AAN |
06-21-2010 8:41 pm |
Association News
Should AAN Allow Online-Only Publications to Become Members?
At a town hall meeting during AAN's Toronto Convention, members will discuss the possibility of allowing online-only publications to apply for AAN membership and give them a chance to prove they can pass the same rigorous screening that print publication applicants go through.
Such a change would require only a minor tweak in the organization’s bylaws, but it would nevertheless be a dramatic move for AAN.
READ MORE (FULL STORY)
Such a change would require only a minor tweak in the organization’s bylaws, but it would nevertheless be a dramatic move for AAN.
READ MORE (FULL STORY)
AAN |
06-18-2010 11:07 am |
Association News
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Report: U.S. Ad Spending Will Increase, but Not Until 2011new
New York Times |
06-15-2010 5:41 pm |
Industry News
Toronto Convention: Innovating in Hard Times
Costs have been cut. Page count is down. Morale could be better. How do we do more than survive? This is the focus of the annual convention in Toronto. The shakeup of the past two years has, in many ways, given alt-weeklies the chance of a lifetime -- an opportunity for rebirth and reinvention. This July, in one of the most beautiful cities in North America, industry leaders, big-picture thinkers and plenty of your smart peers will be explaining how to create a blueprint for financial success. You'll learn how to focus and rededicate your company to thrive for the next decades and longer.
(FULL STORY)
AAN |
06-14-2010 2:27 pm |
Association News
Court Hears SF Weekly's Appeal in Bay Guardian Case
The California Court of Appeal heard oral arguments Friday in the SF Weekly/San Francisco Bay Guardian predatory-pricing case. The Weekly is asking the court to throw out the multi-million damage award the jury gave the Guardian in the case. A ruling is due from the appeals court within 90 days, and both sides have reportedly said they will ask the California Supreme Court to review the case if they lose at this level. The San Francisco Chronicle covered the hearing, as did both the Guardian and the Weekly.
AAN News |
06-14-2010 12:24 pm |
Industry News
Who is the Audience of the Alt-Weekly These Days?
When you have a president who not only admits he inhaled but confesses to having used cocaine, it’s time to redefine "alternative," according to Henry Scott. At the Toronto Convention, the newly named publisher of Creative Loafing (Atlanta) and chief marketing officer of all six Creative Loafing papers will discuss what the company is doing to redefine the traditional "alt-weekly" and make it meaningful to an audience that would rather be well employed and raise a family than drop out of society and rebel.
Scott -- a self-professed member of the Woodstock Generation -- says he had long ago quit reading alt-weeklies because he found them irrelevant. He says market research he did at previous jobs at the New York Times and Metro New York showed him that most young people agreed. So he and his Creative Loafing team have rethought their approach, using easily available market research and staff coaching. In Toronto, he'll talk about how they are doing and he'll detail both the research and business aspects of the strategy.
Scott -- a self-professed member of the Woodstock Generation -- says he had long ago quit reading alt-weeklies because he found them irrelevant. He says market research he did at previous jobs at the New York Times and Metro New York showed him that most young people agreed. So he and his Creative Loafing team have rethought their approach, using easily available market research and staff coaching. In Toronto, he'll talk about how they are doing and he'll detail both the research and business aspects of the strategy.
AAN |
06-08-2010 12:24 pm |
Association News
AAN Diversity Grants Recipients Announced
Random Lengths News was approved for a grant to fund Armando Segovia to assist the paper in its investigative news reporting of the paper's large immigrant community. Potential investigations include examining the impact on this community by the area's clean trucks program, as well as various aspects of the Mexican government's "war on the drug cartels." Segovia is a previous recipient of a multimedia fellowship at The Coloradoan, and also has interned at a variety of publications, including El Paso Times, El Conquistador and Al Día.
Oklahoma Gazette also received one of the two grants for this cycle for its proposal for Rachel Bradley to serve as the paper's marketing/PR intern. Bradley, an African American student at the University of Oklahoma, will help the paper with its 2010-2011 marketing plan, writes Marketing Director Jill Brown, which "includes some initiatives targeted toward increasing minority readership and community involvement. We are currently not very knowledgeable about these emerging markets, and feel that Rachel would be an asset to the team." Bradley has received a variety of awards for scholastic achievement, and also has worked as an event intern for The CE Group in San Antonio, Texas, and and as a teacher for the First Baptist Church Kaleidoscope After School program in Norman, Oklahoma.
AAN's Diversity Grant Program awards two $1,250 grants twice annually. The program was instituted by the association in 2001 to help alternative weeklies hire and train top-quality minority journalists. The grants are administered through AAN's Diversity Committee. (FULL STORY)
Oklahoma Gazette also received one of the two grants for this cycle for its proposal for Rachel Bradley to serve as the paper's marketing/PR intern. Bradley, an African American student at the University of Oklahoma, will help the paper with its 2010-2011 marketing plan, writes Marketing Director Jill Brown, which "includes some initiatives targeted toward increasing minority readership and community involvement. We are currently not very knowledgeable about these emerging markets, and feel that Rachel would be an asset to the team." Bradley has received a variety of awards for scholastic achievement, and also has worked as an event intern for The CE Group in San Antonio, Texas, and and as a teacher for the First Baptist Church Kaleidoscope After School program in Norman, Oklahoma.
AAN's Diversity Grant Program awards two $1,250 grants twice annually. The program was instituted by the association in 2001 to help alternative weeklies hire and train top-quality minority journalists. The grants are administered through AAN's Diversity Committee. (FULL STORY)
AAN |
06-07-2010 3:53 pm |
Association News
Nine AAN Board Seats Up for Election
Nine seats on the AAN Board of Directors will be up for election this year at the association's annual meeting in Toronto. Prior to the election, The board of directors will consider adopting bylaw amendments that would reduce the board of directors (which now totals 18) to 16 by eliminating two of the four at-large positions.
The annual meeting will be held in Toronto on Saturday, July 17, during the final day of AAN's upcoming convention.
FULL STORY (FULL STORY)
The annual meeting will be held in Toronto on Saturday, July 17, during the final day of AAN's upcoming convention.
FULL STORY (FULL STORY)
AAN |
06-07-2010 10:56 am |
Association News
Tags: Financial, Management
