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Gannett's "Alternatives"

By AAN Staff
october 1, 2002  04:35 pm
Can Gannett Co. create alternatives to itself? Burl Gilyard, himself a former alt-weekly staff writer, looks into Gannett's plans to launch entertainment weeklies in Lansing, Mich., and Boise, Idaho, for AJR. Berl Schwartz, editor of the alt-weekly City Pulse in Lansing, says Gannett's targeting these small markets because it "wants to feed on the guppies before it heads to the deeper waters."
View full article at AJR
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