AAN News
As a Motivator, Money Doesn't Talk Too Loudly
Jared Jacang Maher |
07-09-2004 5:39 pm |
Association News
Artvoice Publisher Invests in Aesthetics on Web
Wells Dunbar |
07-09-2004 5:20 pm |
Association News
Online Ads Can Be Tailored to Readers' Interests
Wells Dunbar |
07-08-2004 7:29 pm |
Association News
Filmmaker John Sayles Brings Anti-Bush Message to AAN Convention
Michael L. Jones |
07-07-2004 7:40 pm |
Association News
AAN Members Undergo Early-Morning Design Critiques
Nora Ankrum |
07-07-2004 11:09 am |
Association News
"Insider or Outsider?" Is the Big Redesign Question
Nora Ankrum |
07-06-2004 7:31 pm |
Association News
Editors Do More with Less in San Antonio
Jared Jacang Maher |
07-06-2004 2:55 pm |
Association News
LEO Responds to Being Removed from Krogernew
The Louisville, Kentucky, weekly was among four publications banned from Kroger, three of them for having sexually suggestive content (in LEO's case, apparently, its adult ads). But what about the sexual content of Cosmopolitan, which is still on the racks, asks executive editor and founder John Yarmuth. He argues that the selective banning constitutes censorship. In an accompanying article, Tom Peterson interviews public relations professionals about Kroger's strategy.
Louisville Eccentric Observer |
05-19-2004 3:42 pm |
Industry News
Alt-Weeklies Need to Catch Up on Web Advertising, Consultants Say
Alternative newsweeklies have what it takes to attract online advertising. They're highly local. They have a young, tech-savvy readership. But the papers are still in the Dark Ages when it comes to Internet advertising, says ad sales consultant Mike Blinder (pictured), who will speak at the AAN convention in San Antonio in June. He and other experts urge the industry to follow the lead of some of the larger AAN papers and make their Web strategies more cutting-edge.
(FULL STORY)
John Ferri |
05-13-2004 2:56 pm |
Industry News
Paper Wants TV Station to Clarify Accusation of Pimpingnew
Creative Loafing Charlotte "is still waiting for some kind of clarification or retraction after a March 16 WCNC-TV report that had a Charlotte-Mecklenburg vice officer saying that CL is kind of a pimp for illegal 'spas,'" Shannon Reichley writes. No one on the broadcast accused the daily Charlotte Observer, which runs the same ads, of pimping, the alt-weekly's media columnist complains. Still, she's never liked the fact that the two papers earn cash from businesses she describes as legitimate but "sleazoids."
Creative Loafing Charlotte |
04-09-2004 10:54 am |
Industry News
Boston's Weekly Dig Satirizes Its Larger Rivalnew
The new issue of the Dig looks a lot like The Boston Phoenix, with bylines that are plays on the names of Phoenix staff writers. The Boston Globe Names columnists Carol Beggy and Mark Shanahan report that the parody is the latest episode in a dispute over advertising tactics (third item). Dig publisher Jeff Lawrence has challenged Phoenix publisher Stephen Mindich to a one-mile footrace on April 19, with the loser required to make a donation to charity. Mindich hasn't responded.
Boston Globe |
03-30-2004 11:54 am |
Industry News
Alcohol Fuels Alt-Weeklies' Ad Revenues
Readers who are young (but not too young) and active attract peddlers of drink to alt-weeklies, and it shows in all the ads promoting liquor, beer and clubs. To compete with radio for those coveted ad dollars, some AAN papers cosponsor pub crawls, beer fests and jazz festivals—any event that involves good times and a bit to imbibe. Regional and national purveyors of alcohol are taking notice.
(FULL STORY)
John Ferri |
03-25-2004 8:14 pm |
Industry News
