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CEO Ben Eason tells Editor & Publisher he's not sure if the now-six paper chain will continue to use the Alternative Weekly Network (AWN) for national ad sales or switch over to the competing Ruxton Group, which currently handles ad sales for the Chicago Reader and Washington City Paper. "We have been longtime AWN folks," he says. Ruxton, which was founded by the Reader, is now owned by Village Voice Media. Eason says figuring this out is one of his top priorities. He also tells E&P that strength in the national ad market is a key aspect of this week's deal. "Now with Chicago and D.C., all of the sudden you have enough critical mass and it becomes a go-to place for ad agencies on Madison Avenue," he says.

Editor & Publisher | 07-26-2007 12:22 pm | Industry News

Tags: Circulation, Classified Advertising, Design & Production, Editorial, Electronic Publishing, Financial, Management, Marketing, Retail Advertising, CL, Inc., Chicago Reader

Creative Loafing CEO Meets With Chicago Reader Staffnew

The Reader's Michael Miner reports that Ben Eason didn't focus on editorial matters in Wednesday's meeting, but rather on "web opportunities, regaining ground lost to Craiglist in classified advertising, and the efficiencies of centralizing the design work in Atlanta," a change Miner notes "is likely to cost a dozen or so Reader employees their jobs." After the meeting, when Miner asked Eason about editorial, he said "it's everything" -- but Miner isn't so sure that's Creative Loafing's approach. He thinks the Creative Loafing papers' design "doesn't respect the stories it ought to serve. If the centralized design staff makes this the look of the Reader ... I think readers will judge it as antithetical to what they've understood the Reader to be." According to Miner, Creative Loafing will turn the Reader into a one-section tabloid, a change the old owners were also planning.

Chicago Reader | 07-26-2007 11:01 am | Industry News

Tags: Circulation, Classified Advertising, Design & Production, Editorial, Electronic Publishing, Financial, Management, Marketing, Retail Advertising, CL, Inc., Chicago Reader, Chicago Reader, Ben Eason, Michael Miner

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