AAN News
Microsoft Chief: 'Over Time, All Ad Money Will Go Through a Digital Ad Platform'new
New York Times |
10-03-2007 10:05 am |
Industry News
Dailies Brace for 6.6% Percent Downturn in 3Q Ad Revenuenew
Editor & Publisher |
10-03-2007 10:01 am |
Industry News
Service Allows Readers to Interact With Advertisers Without Leaving a Newspaper's Sitenew
Business 2.0 Magazine via CNN |
10-03-2007 9:58 am |
Industry News
A Widget That Actually Makes Moneynew
TechCrunch |
10-03-2007 9:50 am |
Industry News
Weekly Dig Publisher on What Follows Editorial Shake-Upnew
"In the next six months, the Dig will look a lot different, and sound a lot different," Jeff Lawrence tells Boston magazine in the second of a two-part interview (the first part is here). Last week, after the Dig and editor Michael Brodeur parted ways, managing editor Shaula Clark and staff writer Julia Reischel both gave the paper notice. For now, Lawrence will take over as editor of the paper, but says he has no plans for making that a permanent position. He's also aware of the implications of such a move. "This publication is not going to turn into some advertorial piece of shit," Lawrence says. "Quite the contrary."
Boston Magazine |
10-02-2007 2:12 pm |
Industry News
SF Weekly's Fake Story on Barry Bonds Causes a Stirnew
"Steroids Confidential," penned by newbie Weekly writers Nic Foit and Ira Tes (anagrams of "fiction" and "satire"), promises to tell the "deepest secrets of the trainer behind baseball's new home run king," and it certainly delivers. Among the story's anecdotes: In 2002, Bonds "injected human growth hormone directly into his genitals;" in 2003, he "suddenly began lactating, forcing doctors to excise his mammary glands;" and he "now supplements his diet with 'Barry's brew,' a homemade high-energy drink made of elk semen." SFist sniffed out the fake story last week: "The anecdote about Bonds lactating from his steroid-enhanced breasts in the dugout is where we were like, 'heeeeey, wait a minute!'" But famed blogger Josh Wolf didn't take the Weekly's joke so lightly. "Satire is an integral part of the press, but it is of critical importance that readers are able to recognize where the 'real news' ends and the fiction begins," Wolf writes at CNET. "While 'Steroids Confidential' starts out in left-field and expands into the absurd, there's no 'gotcha' to reveal to the reader that it's all just a ruse."
SFist | CNET |
10-02-2007 8:26 am |
Industry News
Consumers: Web Ads Lack Credibilitynew
Adweek |
10-02-2007 1:31 pm |
Industry News
Magazines Feature New 'Interactive' Print Adsnew
USA Today |
10-02-2007 10:32 am |
Industry News
Tags: Marketing, Retail Advertising
Mobile Phone Penetration 84 Percentnew
MarketingVox |
10-02-2007 9:47 am |
Industry News
Third-Party Apps Can Help Papers Tap Facebook's Audiencenew
Editor & Publisher |
10-02-2007 9:22 am |
Industry News
Washington City Paper's Food Writer Talks Shopnew
"My mother back in Kansas City likes to tell her friends that I work at the Washington Post, because I think she's embarrassed about alternative newspapers," says Tim Carman, who writes the Young & Hungry column for City Paper. He tells Cork & Knife that working with the award-winning critic Robb Walsh at the Houston Press earlier this decade (when Carman was managing editor) jump-started his desire to "do something with food," but his bum knee prevented him from actually working in a restaurant. He landed the City Paper gig ("I didn't think I had a shot," he says), and now eats in restaurants close to twice a day. "Your dining routine is an endless search for the new and interesting," he says when asked about the toughest part of his job. "Sometimes, I (or my wife, Carrie, god bless her) would just like to relax and unwind in an old familiar place."
Cork & Knife |
10-01-2007 12:10 pm |
Industry News
Some Big Dailies Are Emphasizing Circ Quality, Not Quantitynew
"Driven by marketing and delivery costs and pressure from advertisers, many papers have decided certain readers are not worth the expense involved in finding, serving and keeping them," the New York Times reports. As ad buyers have become more cost-conscious and have succeeded to some extent in narrow targeting with online ads, they've expressed less interest in reaching the reader who doesn't match a certain profile. Some major daily papers have responded by curtailing advertising, cold-calling, and offering promotional discounts, while others are cutting back and refining their geographic reach, the Times reports.
The New York Times |
10-01-2007 10:29 am |
Industry News
Willamette Week Unveils Redesign & New Logonew
"We changed our logo (for the sixth time in our almost 33 years of existence), emphasizing WW rather than Willamette Week," says editor Mark Zusman. The alt-weekly also reduced the paper's height by an inch, changed the typeface, and created a new section "on all matters of living in Portland."
Willamette Week |
10-01-2007 8:12 am |
Industry News
Craigslist to Charge for Job Ads in Chicago, Orange County, Portland and Sacramentonew
Craigslist Discussion Forum |
10-01-2007 5:50 pm |
Industry News
Tags: Classified Advertising, Management
