The New LEO Debuts

february 5, 2009  07:28 pm
When the Louisville Eccentric Observer's new creative director joined the paper last year, she said it "looked crappy" and the logo was "dated and silly." Those problems were erased today when LEO hit the streets with a fresh design, coated stock and a new logo that editor Stephen George calls "mature and refined yet still with some kink." George also says the paper expanded several sections, added new features, and wrapped it all within an improved navigation scheme. The radical makeover at LEO coincides with a redesigned website that launched late last year.