AAN News » Industry News
   

Gannett Daily to Introduce Free Weekly in Louisville

By AAN Staff
july 30, 2003  03:20 pm
Gannett Daily to Introduce Free Weekly in Louisville
The Courier-Journal’s new tabloid will target 25- to 34-year-olds and will focus on lifestyle and entertainment news, according to an internal memo intercepted by LEO's Tom Peterson. The as-yet-unnamed paper will launch as early as November with shared C-J personnel but ultimately will have its own staff, according to the memo. Boise Weekly Publisher Bingo Barnes tells Peterson that the free weekly published by Gannett's Idaho Statesmen doesn't compete fairly: “They’ve given some advertisers free ads for a year. And we’ve lost some ads as a result. Their goal is total market dominance."
View full article at Louisville Eccentric Observer
Tags: , ,