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Employment Advertising on the Rise

By AAN Staff
december 30, 2003  09:19 am
It appears that the newspaper industry got a Christmas present that it's been wanting for the past three years: An increase in help-wanted advertising. The Conference Board said Monday that its Help-Wanted Advertising Index rose in November as many areas of the country saw increases in employment classifieds and the nation's jobless rate trended down again. The Conference Board, which is probably best known for its consumer confidence surveys, also measures the volume of employment advertising in 51 newspapers nationwide every month.
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