Can Alt-Weeklies Leverage Local Business Relationships to Connect Online?
By AAN Staff
march 18, 2013 11:38 am
AAN executive director
Tiffany Shackelford tells Street Fight: "Alt-weekly publishers can develop natural partnership with marketing companies because they have a history with their communities. They have developed a loyal reader base and have built established relationships with SMBs by knocking on their doors way before the Internet emerged."