AltWeeklies Wire
Advertisers Go from Licensing Songs to Releasing Themnew
The synergy of marketing and indie music has evolved so swiftly that selling a tune for use in a commercial or video game seems almost quaint. Marketers aren't just horning in on the territory of record labels' promo departments -- they're starting to act like labels.
Chicago Reader |
Miles Raymer |
04-13-2009 |
Music
