AltWeeklies Wire

Announcing Another Mexican Food Genre: Bro-Mexnew

The aesthetic of Bro-Mex restaurants centers around the world of energy drinks, surf culture, and MMA. Their clientele think lucha libre masks are hilarious, have Mexican-American friends or--if they're Mexican-American--don't speak much Spanish, and think Gringo Bandito is the greatest creation since Ed Hardy lighters.
OC Weekly  |  Gustavo Arellano  |  05-12-2011  |  Food+Drink

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