AAN News
Consumers: Web Ads Lack Credibilitynew
Adweek |
10-02-2007 1:31 pm |
Industry News
Magazines Feature New 'Interactive' Print Adsnew
USA Today |
10-02-2007 10:32 am |
Industry News
Tags: Marketing, Retail Advertising
Online Marketing Terms 101new
San Diego Business Journal |
10-01-2007 1:27 pm |
Industry News
Despite Consumer Demand, Local Business Slow to Advertise Onlinenew
iMedia Connection |
10-01-2007 1:05 pm |
Industry News
Online Ad Exchanges Face Uphill Battlenew
Adweek |
10-01-2007 12:49 pm |
Industry News
Tags: Marketing, Retail Advertising
Microsoft: Google-DoubleClick Deal Bad for Consumers, Advertisersnew
Advertising Age |
09-28-2007 11:40 am |
Industry News
Most Americans Say Green Advertising is 'Just a Marketing Tactic'new
Center for Media Research |
09-28-2007 11:31 am |
Industry News
Study Offers Surprising Numbers on Newspaper/Yahoo Dealnew
Deutsche Bank analysts estimate the advertising alliance between around 400 newspapers and Yahoo "could push newspapers into positive revenue territory a year earlier than originally forecasted," Editor & Publisher reports. The upswing could come as early as 2009, and papers involved in the deal could see a lift in year-over-year online revenue growth from 20 percent to 40 percent by the second half of 2008, the study says.
Editor & Publisher |
09-27-2007 9:35 am |
Industry News
Non-Profit Makes Major Shift from TV to Web Advertisingnew
New York Times |
09-27-2007 11:36 am |
Industry News
Tags: Retail Advertising
Study: Out-of-Context Ads Prove Effectivenew
Adweek |
09-27-2007 11:30 am |
Industry News
Gay Press Enjoying Unmatched Revenue Growthnew
Editor & Publisher |
09-26-2007 1:48 pm |
Industry News
Microsoft Takes Aim at Google's Ad Supremacynew
New York Times |
09-26-2007 11:05 am |
Industry News
Study: Consumers Spending Record Amount on Medianew
Brandweek |
09-26-2007 11:03 am |
Industry News
Politicos Aren't Convinced That Web Ads Persuade Votersnew
Mediaweek |
09-26-2007 10:59 am |
Industry News
Tags: Marketing, Retail Advertising
USA Today Launches Site Aimed at Advertising and Marketing Prosnew
Editor & Publisher |
09-26-2007 10:55 am |
Industry News