AAN News

Marketers, Gingerly, Bite at Parody Baitnew

New York Times  |  03-29-2007  10:24 pm  |  Industry News

Village Voice's Communications Director Deals with Turbulencenew

Maggie Shnayerson began her tenure at the Voice in January, long after media coverage of the alt-weekly had soured. The Dartmouth grad "has handled the less-than-placid situation with an aplomb that belies the fact that she is only 25," PR Web says. She originally wanted to be a reporter, but took a communications position at the New York Sun in 2003, which eventually led her to the Voice. Shnayerson seems unphased by the incessantly negative coverage of the post-merger Voice. "You're doing something right if people are shooting at you," she says.
PR Week  |  03-28-2007  8:42 am  |  Industry News

Marketers Have Eyes on Mobilenew

New York Times  |  03-22-2007  10:29 am  |  Industry News

Roanoke Times Launches Website Targeting College Studentsnew

After trying -- and failing -- to reach the youth demographic with a tabloid insert, the Roanoke Times has turned to the web instead. BigLickU.com, which launched Monday, features listings, social networking and video, and is thus far completely supported by ads, according to Editor & Publisher. Landmark Communications, the parent company of the Roanoke Times, also owns Virginia-based AAN members Style Weekly and Port Folio Weekly.
Editor & Publisher  |  03-21-2007  2:08 pm  |  Industry News

Southland Publishing Adds a Glossy Monthly to the Mixnew

The publisher of AAN members San Diego CityBeat, Los Angeles CityBeat, ValleyBeat and Pasadena Weekly announced today that Los Angeles New City Monthly will debut in June. The magazine will "celebrate the intellectual and cultural 'renaissance' of LA's Eastside" and will largely be distributed via direct mail, according to a Southland press release. Nikki Bazar, who previously freelanced for Pasadena Weekly, will be editor. The design and production will be handled by the art and production team at CityBeat and ValleyBeat.
Southland Publishing Inc. Press Release (PDF)  |  03-21-2007  10:56 am  |  Press Releases

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