New York Times Won't Court Short-Attention-Span Readers

february 25, 2004  01:10 pm
Chairman Arthur O. Sulzberger Jr. tells a journalism school audience his company has no intention of publishing any youth or commuter papers like the Chicago Tribune's Red Eye. Sulzberger considers such papers "condescending" and degrading to the readership, Mark Fitzgerald reports in Editor & Publisher. Sulzberger says the Times doesn't want to "become less than we are to reach an audience whose needs we wouldn't do a good job of meeting."