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The Media Oxpecker: November 16, 2012

By AAN Staff

november 16, 2012 04:46 pm

Annette Shaff / Shutterstock.com

Every week we round up media news you may have missed.

U.S. advertising spending is still below its 2007 peak and will remain there "for several more years" according to some forecasts.

Meanwhile, Google ad revenue has surpassed all of U.S. print media.

U.K. publishers that had been reliant on classifieds are now "desperately courting" alternative advertising models.

How technology is driving a disintermediation of the marketplace and is eliminating the vast "middle" infrastructure of the economy.

"The era when editors outlasted emperors has passed," writes Jack Shafer after the resignation of Washington Post executive editor Marcus Brauchli after four years at the helm. "Today, [a] top editor can rely on no more longevity than your average NBA coach, who fully expects to be dribbled out the door (or take the initiative to make a fast break for it) after a few seasons."

Goodbye to daily deals? Groupon emphasizes always-on deals.

What it was like designing banner ads for the Obama campaign.

20 percent of web users notice behavioral-advertising icons.

Who gets counted as hyperlocal?

And finally, why you should always be very, very careful before publishing an image you pulled off the internet.