Some Alts Breaking with Sex Advertisers

january 2, 2003  05:27 pm
Some alternative weekly publishers tell AJR they have cut back on ads from adult advertisers because raunchy ads scare away traditional advertisers. Others, like the Memphis Flyer, insist on tops for their advertisers' topless dancers. Alison Draper, publisher of the Dallas Observer, says she just wants to "clean up the book" to attract higher-end advertisers. Others are taking the same steps, breaking with a traditionally significant sector of alt-weekly advertising.