Saambaa Launches New Content Network, Adding 9 AAN Publishers
19 AAN PUBLISHERS NOW PART OF NATIONAL CONTENT NETWORK
january 28, 2016 12:00 pm
San Diego, CA. – Saambaa, which is
funded by the Knight Foundation, recently launched their new Content Network for publishers, adding 9 new AAN member publications: Chicago Reader, Seven Days, Dig Boston, Creative Loafing Charlotte, Salt Lake City Weekly, NUVO, Portland Phoenix, Planet Jackson Hole and Erie Reader. The platform enables any publisher to generate revenue and brand extension by syndicating their listings across a broad array of large consumer websites and apps.
“Should a travel site tell you what’s happening at your destination? Should a dating app give you
ideas on where to take your date? From gallery openings to live music and everything in-between –
we believe life would be a little better if your favorite apps and sites delivered this information
directly to you.” Said saambaa CEO and co-founder, Matt Voigt. “In today’s on-demand, short
attention-span world, information and services are delivered on a platter; we are conditioned to
expect things to show up without much effort. The same goes for content – it’s not about searching,
it’s about delivering. Our platform provides local publishers leverage to access these new
distribution opportunities.”
Saambaa does not charge fees for its platform. Instead, publishers receive a revenue share on ads
saambaa places within their content. Saambaa also places publishers’ logo and link atop every
listing, so users know where the content comes from. Local publishers can sell into the network, but
don’t have to. The platform is designed to be plug-n-play with zero effort, giving publishers a new
revenue stream against an expense they have already incurred.
About saambaa:
Saambaa partners with the best local news publishers in cities around the world to connect their
local entertainment listings to a wider audience. The Company’s mission is to empower content
creators to extend their reach and revenue, all while helping people discover fun in new and
unexpected places.
The name saambaa is inspired by the Brazilian tradition of music, dance, energy and people coming
together – in-person – to have fun. Discover more about saambaa at
go.saambaa.com.
