MTV Launches Multimedia Mag Pack
By AAN Staff
october 20, 2003 08:50 am
Major magazines are generally introduced with a
great deal of fanfare: news releases, lavish
parties and bold statements about the paradigm
shift the new publication represents. The much
awaited MTV magazine will land a bit more
quietly this week. There will be on-air and on-Web
promotion, but for the most part, MTV is letting the
first issue speak for itself.