Magazines Face Readership Erosion
By AAN Staff
november 19, 2003 08:15 am
As if U.S. magazine publishers didn't have
enough to worry about, now they're also
experiencing eroding readership. Magazine
readership among major consumer magazines
measured by Mediamark Research Inc. (MRI)
declined 1.9 percent between the fall of 2002 and
just-released estimates from MRI's fall 2003
survey.