Fresno Bee Buys 'Citizen Journalism' Site Fresno Famous

december 18, 2006  12:20 pm
The McClatchy paper has purchased the two-year-old local news and opinion Web site to better target younger readers, Poynter Online reports. "Purchasing a strong franchise such as Fresno Famous gives The Bee another way in which to reach younger readers with information they seek," said Valerie Bender, vice president of custom publications for The Bee. Fresno Famous founder Jarah Euston will stay on for six months to ease the transition to new management. Poynter reports a mixed reaction to the sale by the site's readers, despite assurances from Euston that the sale will "only improve user experience."