Clear Channel Offers New Political Ad Networks in California

september 8, 2003  10:07 am
Similar to the way it sells network radio, Clear Channel has organized its 71 stations in California into eight statewide advertising networks. Each of the networks groups its stations by demographics, such as the Female Voter Network (23 stations), the 50-Plus Mature Adult Network (26), News/Talk (12) and the Coastal Network (37). Candidates can also purchase individual stations.