Can Alt-Weeklies Beat Craigslist?
By AAN Staff
august 10, 2005 03:42 pm
Ted Rall asks that question after attending the AAN Convention and finding "(m)eeting rooms at the Westin ... jammed with editors and publishers anxiously hatching plans to defend themselves from (Craig Newmark)". His conclusion? "The current standard formula for alternative weeklies -- youth-oriented pop culture plus local news features -- appears inadequate to meet the formidable challenge of vanishing classifieds." Rall (that's his illustration above) says alt-weeklies can survive by "banding together" to sell national ads, providing alternative coverage of national and international news, and charging a newsstand fee.