AltWeeklies Wire
The Era of TV Advertising in Presidential General Elections is Overnew

To the extent that TV ads have ever had an impact in a general election, that influence has been sharply diminished by the Internet and TiVo Ages. The proof is in the pudding. Remember those great ads from the Bush-Kerry race only four years ago? How about Clinton-Dole or Bush-Gore? Of course you don't.
Boston Phoenix |
Steven Stark |
06-26-2008 |
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