Political Ads to Flow Online Via 527's

july 6, 2004  09:48 am
The word on the street (K Street) is that cash from 527 group coffers will start to flow online just as the broadcast ad ban hits, 60 days prior to the election. Dollars from these tax-exempt issue advocacy and voter mobilization organizations have already begun to trickle toward the 'Net, albeit tentatively. Prominent groups like America Coming Together and The Club for Growth, as well as lesser-knowns such as The Committee for the Advancement of Stem Cell Research, are poised to--or are currently running--Web ad campaigns.