Digital Classifieds Shouldn't Scare Newspapers

october 4, 2004  11:10 am
The key to success in this digital world lies in three critical factors:
  • The first is the realization that the dynamics in play are very different in the digital world from the printed world.
  • The second is to control the market during transformation.
  • The third is maximizing the experience of both consumers -- readers and users -- and communicators, advertisers and traders.