Can Location-Specific Advertising Generate Revenue for WiFi?

Philadelphia City Paper | July 22, 2008
When NAC took over EarthLink's Philly network, it proposed a hybrid business model: steady revenue from wired broadband for large businesses combined with a free public access network that could generate revenue from advertisements. This latter part is particularly interesting, because, while it sounds promising, no reliable model exists for ads on a WiFi network.

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