VVM's Digital Director Talks About How They've Approached the Web

november 13, 2008  01:06 pm
In a video interview from last month's Digital Hollywood conference, Village Voice Media director of web and digital operations Bill Jensen tells Vator TV's Ezra Roizen about how VVM has stepped up its game online. "The key is ... we had to go daily," Jensen says. "That was the biggest challenge ... changing the culture to go from weekly to daily." He says that each VVM paper now has about 30 pieces of daily content going up on its site, in addition to the weekly content being created for the paper.