Trent Reznor Dreams Up a Remarkable Way to Sell Albums

Isthmus | March 18, 2008
With its web-based, pay-what-you-want distribution of In Rainbows, Radiohead demonstrated that it's easy for established acts to take control of their own releases. Now Nine Inch Nails frontman Trent Reznor has one-upped the Englishmen.


Isthmus is Madison, Wisconsin's alternative newspaper. Since 1976, Isthmus has built a foundation of fearless reporting, forthright opinion, excellent arts coverage, and innovative perspective. These efforts have been rewarded by numerous sources including the Milwaukee Press Club's statewide Excellence in...
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