Roanoke Times Launches Website Targeting College Students

march 21, 2007  02:08 pm
After trying -- and failing -- to reach the youth demographic with a tabloid insert, the Roanoke Times has turned to the web instead. BigLickU.com, which launched Monday, features listings, social networking and video, and is thus far completely supported by ads, according to Editor & Publisher. Landmark Communications, the parent company of the Roanoke Times, also owns Virginia-based AAN members Style Weekly and Port Folio Weekly.