For a print publication to thrive today, it has to stop trying to replicate a Web experience -- snappy boxouts! 140 character features! SEO-tested headlines! HASHTAGS ON THE GODDAMN COVER -- and start focussing on what paper does best. That means having the confidence (and budget) to run long pieces of journalism dealing with important or difficult subjects. It means investing in great, big art. It means pull-outs and fold-outs and other tactile tricks that just aren't possible on screen. It means making a product that will remain relevant far beyond the lifespan of a trending topic. There's a reason magazine nerds pine for the days of Spy or 1970s era Rolling Stone, or Ramparts or Scanlan's Monthly: Picking up a single back issue of any of those publications provides ten times more pleasure than a week spent on Buzzfeed.
All I learned about being a journalist, and a good deal of what I learned about being a human being in the world, I learned because I worked there … This sucks beyond all measure. There isn't enough whiskey in the world.