East Bay Express Offers Web Solution for Local Businesses

may 5, 2009  11:50 am
East Bay Express Offers Web Solution for Local Businesses

The East Bay Express, an alternative newsweekly based in Oakland, Calif., is now offering LocalBizBlogs to small businesses and networks. LocalBizBlogs is an affordable, easy to navigate website solution. Our do-it-yourself platform is customizable to the business' needs. They can activate the tools they want, giving them the ability to post news, events, coupons, menus, videos, photos, community happenings, and much more. We also provide detailed traffic statistics, which is essential for tracking progress and keywords people are using to find their site.

East Bay Express publisher Jody Colley explains the decision to add this to the newspaper's list of services. "LocalBizBlogs came from responding to a need on the part of small businesses in the Bay Area to have an inexpensive, easy and highly effective way to communicate with their customers. Over half of the small businesses in the United States currently do not have a website, and many of those who do find it complicated, time consuming, or cost prohibitive to regularly update. LocalBizBlogs can either act as their primary website or a compliment to their legacy site."

LocalBizBlogs is intuitive and simple. Its built-in SEO (Search Engine Optimization) features means the more a business blogs, the more visible they become in search engine results. With the blog-format, businesses can decide to enable or disable comments from people in the community, giving them control over their messaging with every post.

LocalBizBlogs co-founder Mike Paunovich says, "Everyday, people online share their opinions about products and services. The conversation is happening whether you are a part of it or not. LocalBizBlogs gives businesses and organizations a voice on the web, empowering them with tools to connect with customers, and build long-term relationships. Marketing online is about building trust. Business can only influence their reputation by contributing to the conversation in a meaningful way."

Any small business in the country that is serving a local community can sign up for LocalBizBlogs. In addition, Colley and Paunovich are making LocalBizBlogs available to networks and newspapers by adding a searchable directory of businesses in their markets.

Sarah Hammill
Marketing Director
East Bay Express
Sarah.Hammill (at) EastBayExpress.com