E&P Looks at Dailies Dressed as Alts
By AAN Staff
october 15, 2002 10:23 am
Several daily newspapers are planning to
target youth with new
publications aimed at
18-to-34-year-olds, but will they succeed?
Editor & Publisher offers pro and con
views: an unsigned editorial from this
week's issue suggests why "da
chainz" just might succeed; and E&P
intern Chris Nammour argues that
you can't teach a young dog old
tricks.