Dunkin' Donuts: You Are What You Dunk

K Bonami/Boston Phoenix
Boston Phoenix | March 1, 2007
How one little post-war doughnut shop became synonymous with Boston's identity and fostered a loyalty rivaled only by the Red Sox.

Boston Phoenix

The Boston Phoenix was founded in 1966 as an arts and entertainment newspaper for the 18-40 year old market. Today, with editions in Rhode Island and Portland, Maine, the Phoenix has a distribution of 220,000 and more than 600,000 readers...
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