Boston, June 25, 2007 -- The Boston Phoenix, already well-known for its extensive arts and entertainment listings, has launched its first mobile events application by offering its readers the ability to access the complete Phoenix Summer Preview listings via their cell phones.
Web editor for thephoenix.com Carly Carioli says: "This is something we had been looking to do for a while; provide usable content directly to people’s cell phones. With the Summer Preview listings up and running, we have found a way to let people easily find event listings they are looking for right in their pockets."
Boston Phoenix Mobile, available on your cell phone at
www.thephoenix.com/mobile through g8wave mobile media, houses a complete New England Summer Guide listing, including concert listings, festival information, and sightseeing locations. With 17 different entertainment categories and thousands of individual listings, Boston Phoenix Mobile will keep you busy from July 4th through Labor Day.
Brad Mindich, president of the Phoenix Media Communications Group thinks Phoenix readers will enjoy this new offering: "We're proud that we've capitalized on a combination of high-quality content and cutting-edge technology to deliver this new mobile service to Phoenix readers. We hope that they will find this mobile site useful, and we look to do many more mobile based offerings in the upcoming months."
The Boston Phoenix, founded in 1966, is published every Thursday and distributed free in more than 1600 sidewalk and store locations. The Boston Phoenix is part of the Phoenix Media/Communications Group, which includes editions of the Phoenix in Boston, Providence, and Portland, ME, as well as FNX Radio Network, Mass Web Printing, stuff@night magazine, People2People Group, g8wave mobile media and www.thephoenix.com.
