Big Games, Big Money: Hopes Run High for the Rose Bowl

Pasadena Weekly | January 4, 2010
For the first time in history — thanks to the rotating system that moves the BCS game to different stadiums every year — there will be two bowl games this year in the Rose Bowl, meaning even more tourism and more spending.

Pasadena Weekly

For more than 20 years the Pasadena Weekly has reigned as the San Gabriel Valley's newsweekly of record. Located just minutes from Downtown Los Angeles, the city of Pasadena is perhaps best known nationally for a certain flower-oriented parade and...
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